Whether you realize it or not, the music you choose for your online video plays an important role in your vlog's vibe and overall success. That's why it's important that you choose the perfect background music during video production.
Keep reading to find out how music affects your vlog and how you can find music to use in your online video.
Why Your Vlog's Background Music Matters
When it comes to creating a vlog that people want to watch, good audio is just as important as stunning visuals. More than anything, music plays a big role in the type of tone and mood that your vlog gives viewers. When you choose the right track, it allows viewers to emotionally connect with you and your content. Some examples of vibes that your vlog could have are:
- Upbeat or uplifting.
- Somber, sad, or reflective.
- Busy or productive.
Vlog Background Music Ideas
One of the most important parts of choosing background music is making sure that the vibe matches your vlog's genre. Think about it this way: When you're watching a movie, you would never expect to hear disco music during a funeral scene. The music you choose matters because it sets up viewer expectations. It gives them audible cues so that they can anticipate the type of information you're about to share. Here's a closer look at some vlog genres and the type of music that usually accompanies them:
Whether it's athlete vlogs, game commentary, or sports gag reels, the vlogging world is full of videos that cater to sports enthusiasts. This genre usually features music that matches the adrenaline-pumping vibe of sports, often found in strong rhythms and powerful beats. Some common music genres heard in sports vlogs include:
- Dramatic, cinematic scores.
Beauty and Fashion
If you're watching a makeup video, chances are that it has a positive, bubbly, and fun vibe. These vlogs often rely on high energy and lots of smiling to connect with viewers. Because of this, some of the most common music genres for beauty and fashion vlogs are:
- Upbeat acoustic.
Health and Fitness
Within this genre of vlogs are a host of subgenres with varying moods and intent, making it difficult to distill the specific background music that is effective. For example, training videos use pop and a lot of bass, while vlogs focused on healthy holistic habits rely on ambient sounds. If you create health and fitness vlogs, you should explore your niche to find out the types of music that others are using.
Travel is all about learning and seeing new things. It takes you out of your comfort zone to find beauty in the unknown. Because of this, most travel vlogs convey a sense of awe and wonder with their background music. In travel vlogs, you often hear music genres like:
How to Find Good Vlog Background Music
Video hosting sites often have strict copyright policies and can take your video or even your account down if you use music without permission. That's why it's important to find music that's available for legal use for your vlogs. Before downloading and using a song for your vlog, always carefully read the licensing rules. Additionally, you need to make sure that you always give credit to the artist in your video and its description.
Here are some popular royalty-free music sites where you can download music for your vlog:
YouTube Audio Library
YouTube offers something called Creator Studio, allowing filmmakers and content creators to choose from a wide range of free sound effects and background music. The site allows you to quickly search the database by length, instrument, mood, or genre. This is one of the safest and most secure ways to find free vlog background music with the right legal permissions.
On Motion Array, you can find a bunch of tools and assets for video creation, including royalty-free music, templates, and stock footage. Though you can choose a free membership plan that allows you to choose from hundreds of songs, there is also a paid membership that gives you access to an unlimited number of track downloads to use in your vlogs. All of the music available on this site is available for both business and personal uses.
As long as you credit Bensound.com, you can use any of their music for free in your online animations or videos. Without even needing to sign up for an account, you get access to royalty-music in genres like jazz, funk, pop, cinematic, and folk, just to name a few.
Free Stock Music
Using this site, you can download WAV or MP3 files of royalty-free tracks to use as background music in your vlogs. A majority of the songs are available for commercial as well as personal use, but you need to check the attribution and licensing rules on the song's page.
Aside from using these royalty-free sources, you can also find tracks on SoundCloud and Spotify. Just make sure that you ask for and receive permission from an artist before you use their music in your video.
A Special Note About Copyrights
As a vlogger, it's extremely important that you become familiar with music licensing laws. Any time someone else's music is played, it requires licensing to make sure that they get the recognition and compensation for their creative work. Before you use any music in your vlog, you need a license or copyright permission from the owner of the song. After all, you don't want to receive a takedown notice or have to deal with legal fees, nor do you want to steal another creator's work.
After you have the shots and the perfect soundtrack, it's time to get your online video to the masses. If you're looking to reach new audiences and/or host a virtual event, Salvi Media would love to tell you more about our livestream video services and how we can help you reach your goals.