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GLASA Live

 

Project Snapshot

Great Lakes Adaptive Sports Association (GLASA) is a non-profit organization that promotes the physical and mental well-being of youth, teens, adults and injured military with a physical or visual disability. We partnered with them to host their annual event virtually, GLASA Gala: Annual Benefit.

The Challenge

Similar to Christ the King’s virtual event, the challenge we faced was making this virtual gala as impactful as it would be in person. Although nothing compares to being in-person, we knew we had to get as close as possible to making people laugh, cry, and stay engaged as they would at an in-person event.

Our Approach

Our approach was to generate creative and visually appealing content that could be included in this virtual event. From fast-paced auction videos scattered throughout, to emotional mission messages told by the hosts – we took the viewer on a rollercoaster ride of emotions. We incorporated many other short videos and photo assets throughout the event to add variety and keep up with attention spans of the viewers.

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